I work for a medium sized company (about 200 people). We have a small but reasonably active BUG (Bicycle Users Group). I've seen corporate cycling gear before and have some friends who can get corporate gear cheap.
I'd like to propose to my company that they subsidise some corporate branded cycling gear, but I'm not sure how to pitch it. I've created a short survey on SurveyMonkey and know there is definitely some interest from my colleagues.
From my perspective, the pluses are:
- Employee satisfaction - getting a bit of a perk of the job
- Corporate marketing/promotion - getting the company visible, especially in group rides
What else should I emphasize in my pitch? Has anyone done this successfully and if so, how did you go about it?