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Let's create something of a (price) ordered list: It all depends on what kind of look you are hoping to achieve. I would suggest if the bike is a neutral color like yours, you try to find a detail color from, say, a decal, and replicate that in various places over the bike by hunting down the parts that match. This process is an endless rabbit hole, after ...

I've had a couple of frames stripped and powder coated, but I've not really done anything fancy with them. The cost was around $150 locally for a nice glossy red and a deep black. I assume that if you wanted fades or gradients that the cost could be significantly higher. I've never tried an out of state company, but there are several online like ...

A cool paint job looks great, but if you ride at night, nobody can see it. Reflective tape can be an inexpensive way to decorate a bike, and it's pretty cool-looking: http://www.flickr.com/photos/wuertele/12063153/ There's a lot you can do with spoke lights for a truly "illuminating" experience.