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Oct 23, 2019 at 20:21 comment added Weiwen Ng "Department store bike" might give a similar impression in the US. It would be more general than "Walmart" bike. A side note: Walmart now appears to have a private label brand, Viathlon, which actually sells quite well-specced performance bikes. They will sell at Walmart.com, although these won't be stocked in stores.
Feb 7, 2017 at 11:13 history edited krzyski CC BY-SA 3.0
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Feb 7, 2017 at 10:39 comment added Chris H If you mentioned a "supermarket bike" in English ("Walmart bike" in the US) that would give a very similar impression to BSO.
Feb 7, 2017 at 9:48 history answered krzyski CC BY-SA 3.0