I've heard a few people say brand doesn't matter and they all come from the same factory / country. I've had bad experience with some tubes though (ok I'll mention them, BBB). I've typically had no problems with tubes from the major tyre manufacturers like Michelin, Continental and Schwalbe.
I tend to think the large tire manufacturers know their rubber, they have better quality control and they care about their reputation. So I don't subscribe to the "they're all the same" philosophy.
At my LBS there is little price difference, if any, between say a standard Michelin tube and a BBB. The price difference you're seeing may be for specialist features such as very lightweight, puncture resistant, latex etc.
Jason S
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